According to Bloomberg, 80% of new businesses fail. This is certainly something to ponder. You need to know if you’re prepared for what you’re getting into before you considering jumping off as an entrepreneur. Entrepreneur magazine suggests you ask yourself these four essential questions so you can set yourself up for success: Are you comfortable with absolutely zero structure? Entrepreneurship is chaotic! Do you have financial stability? It can take a long time for your new business to start making you money. Are you entering new territory? Don’t get in over your head! Start in a field in which you’re familiar. Do you change jobs every two … [Read more...]
Archives for January 2015
How to Create Your First Marketing Plan
Starting up a business is a big challenge. You can easily get wrapped up in the day-to-day frenzy. Don’t forget, long-term success requires a long-term plan. How do you make sure you’re staying focused on long-term goals, as well as short-term work? First step, create a marketing plan. This great article from Business Owner's Playbook gives you a roadmap to follow as you take this important step in your journey to small business success: How to Create Your First Marketing Plan … [Read more...]