According to Bloomberg, 80% of new businesses fail. This is certainly something to ponder. You need to know if you’re prepared for what you’re getting into before you considering jumping off as an entrepreneur. Entrepreneur magazine suggests you ask yourself these four essential questions so you can set yourself up for success: Are you comfortable with absolutely zero structure? Entrepreneurship is chaotic! Do you have financial stability? It can take a long time for your new business to start making you money. Are you entering new territory? Don’t get in over your head! Start in a field in which you’re familiar. Do you change jobs every two … [Read more...]
3 Steps to Happier Customers
As a small business owner, you already know that keeping your customers happy is key to your success. The thing is, it’s not always straightforward how to do this, and can get confusing and frustrating. It can be particularly tricky when you own a digital company because there are few face-to-face interactions. So what do you do? There’s a great article in Entrepreneur Magazine that outlines 3 steps to happier customers. Don’t just be friendly, be a friend. There’s nothing worse than a stiff, “reading off the script” tone when it comes to customer service responses. Have a personality and keep it light. Think about how you’d approach helping a friend, and apply that to how you … [Read more...]
6 Tips for Innovative Startup Funding
"Venture capitalist have the attention span of a four-year-old." This quote sums up one opinion on why the traditional business plan may have gone the way of the archives in favor of new media. The article below offers an interesting take on looking for capital for your business. You may not be ready to “ditch the business plan,” but there are many more options for securing funding now. Take a look at this link to find the new suggested way to look for capital from investors. http://www.entrepreneur.com/article/228571 … [Read more...]